SHEIN LAUNCHES FESTIVAL EDIT

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SHEIN is proud to announce the launch of their Festival Edit, coinciding with their debut sponsorship of this summer’s Parklife Festival.

Featuring a trend-packed collection of zebra print playsuits, space dye separates, and acid-wash denim, SHEIN’s Festival Edit has been expertly curated to include styles for all, catering to both men and women.

SHEIN’s activation at Parklife on 8th & 9th June in Heaton Park, Manchester, is a milestone celebration of the Festival Edit. For the first time, SHEIN will headline the ‘G Stage presented by SHEIN,’ which promises an array of incredible artists, including Arielle Free, Danny Howard, Majestic, Jimmy Turnbull, and many more.

Festival-goers will get to experience the latest SHEIN collections in person as between G Stage performances, brand fans can enjoy a unique pop-up space with exclusive DJ sets and free make-up touch-ups. SHEIN will also be presenting the latest Darker Shadows collection from the brand’s Manchester-based label, MUSERA.

Plus, there will be chances to win prizes, including clothing, accessories, makeup and even tickets to Creamfields North Festival later this summer.

To kick-start the festival season, SHEIN will host a VIP launch party at Parklife on Saturday, June 8th, where guests will get a first look at the pop-up space and festival edit before it opens to the general public.

Shihong Liu, SHEi N’s Head of UK, said:
“We are thrilled to partner with Parklife Festival this year and to launch our much anticipated festival edit. The collaboration with Parklife is a dynamic reflection of SHEi N’s commitment to self-expression and inclusivity and we are excited to bring together our shared passion for music, fashion and creativity.”

For more information about SHEIN’s sponsorship of Parklife Festival 2024 and to shop the Festival Collection, visit http://www.shein.co.uk and follow @shein_gb. #SHEIN Festivals

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